If you’re a fan of street foods, kiosks, and mobile catering services then you might probably are wondering about getting into that sort of business in the near future. Well, positive thing if you have that kind of passion for maintaining such a food business nevertheless, you first need to consider a few things to sustain and ensure the quality and results of your mobile food trucks. Don’t forget there are already around 3 million mobile food trucks in the United States and you should go through that competition very well to have your target audience’s interest.
If you’re a fan of street foods, kiosks, and mobile catering services then you might probably are wondering about getting into that sort of business in the near future. Well, positive thing if you have that kind of passion for maintaining such a food business nevertheless, you first need to consider a few things to sustain and ensure the quality and results of your mobile food trucks.
Don’t forget there are already around 3 million mobile food trucks in the United States and you should go through that competition very well to have your target audience’s interest. Aside from that bracket, 5 million already have set up food carts and kiosks that are seen in various crowded places including airports, stadiums, and conference centers.
It may be entirely possible that chefs as can effortlessly put up shops that may be cheaper than a restaurant and create menus that will complement their chosen cuisines. But that will not lock up the opportunity only to them since with an understanding of business and having that burning interest for food venture, you can do that too.
Basically, it will just begin with a passion for the food business particularly setting it up mobile and effortlessly offered to the public.
While people are always going for the “cheap” currently, mobile food trucks are a good fit while keeping the standard in taste, customer support, and marketing. The food industry brings in plenty of opportunities because, with every fresh gourmet truck, you can have as many unique dishes made too and making them more affordable than a restaurant meal.
Facts To Consider For Mobile Food Trucks Business: So where are you going to start now? To make the planning easier, you should separate ideas into 3 parts: mobile option comparison, target customers, and startup charges.
One thing to think about is the choices for beginning a mobile business. Before picking out which type of food to sell then determine how you wish to sell them first. Since you’ve selected mobile food trucks then compare with how are these going to be more effective than food carts and kiosks that quickly stand in malls and commercial areas.
Don’t forget, these are a fresh addition to the mobile catering business so that’s already a good chance but have these facts to consider as well to figure out how are you going to sell food and food items: startup budget and return of expense, creative ideas and applying them, dedication to manage the business (is it full time or part-time), type of food to prepare, size of the business, experience in running a business generally as well as your suitable demographic.
The second thing is the customers. They’re the ones who can make or break your business so carefully get acquainted with them, their tastes, and their spending budget as well. There are lots of demographic groups that concentrate on specific menus, schedules of food preparation, and areas so those would be the things to find out.
Also, concentrate on either preparing breakfast, lunch, snacks, or dinner and how to be able to assist them the quickest. Take into account the time involved with marketing – be it both offline and online. For online, ensure you have Facebook, Twitter, Google Plus, and Youtube channels/profiles so you can quickly reach various audiences.
Finally, while it’s tiring to manage mobile food trucks (imagine a minimum of 10 hours a day of work), there is also office work associated e.g. paying taxes, bills, and renewing licenses. These are what to prepare for on this side of the operation.
Lastly, the startup expenses. Having this business will not have a constant formula to figure out the expenses involved but take for example the food cart business. Usually, it starts off at about $3,000 for the food cart, $400 on permits and registrations, $500 for the food bills, $300 for miscellaneous fees, and another $300 for the marketing. That will be a total of $5,000 to run it. Definitely, for mobile food trucks business, it will cost a lot more.
A retrofitted food truck can cost around $60,000 and having the overall truck maintenance, food expenses, licenses, bills, and all that stuff, expenses can go up to $75,000 to start off. This really seems tremendous but imagine how much you could put away when compared with establishing a restaurant which is much more than $75,000.
With this type of investment, you really should aim for how you can keep people from getting hungry. Their hunger for your food is definitely the key to catching them every now and then. Get your food choices directly targeted towards them and guarantee everything is delicious! Serve good food with a smile in a thoroughly clean mobile environment and you will succeed from there.
ABOUT THE AUTHOR: Christine Castillo
