Tik-Tok is a social media platform where everybody can post their short videos and watch others’ videos. The point of the app is to create unique and interesting clips with the help of which the authors tell the world about their talents and abilities.
WHAT IS TIK TOK
The idea of creating this social network originated in China. There it is known as Duoyin. In September 2016, it was launched on the Chinese market, and later the international version, TikTok, was launched.
Thus, the ByteDance company (the creator of the social network) gave itself a chance for globalization without violating the laws of the country.
Later, in November 2017, Duoyin acquired the social network musical.ly and merged it with TikTok on 2 August 2018.
ADVERTISING IN YOUR ACCOUNT
When you become popular, you unlock the ability to advertise on your page. You can promote a person or a company in your video and charge them for it. How simple and cool is that, huh? It doesn’t matter where fame comes from – YouTube, Instagram, or Tik Tok. Subscribers can move from one platform to another after the person they admire.
Having enticed them here, you can offer advertisers the services on the basis of several social media (naturally incomes will grow).
When the number of subscribers reaches a large figure, you can try to promote other bloggers. The main thing is to do it delicately and carefully. Frequent and intrusive advertising repels users, and they can unfollow. It is a good idea to create duets with other bloggers. If you don’t know how that works, check out this article.
ADVERTISING FOR FAMOUS BRANDS
Direct reference to a brand on TikTok is prohibited. However, this does not prevent bloggers with an audience of 10-20 thousand subscribers from advertising well-known products. Heavily watched publications attract marketers, and they are ready to promote their products in any way possible.
How to insert such ads in the video? Hidden advertising. Blogger leaves a recognizable product in plain sight. If a popular person uses this brand, it means it is good.
Thus sales are growing: people subconsciously, without realizing it, choose the advertised brand.
ADVERTISING YOURSELF AND YOUR SERVICES
People can promote their own services via the app. Manicure master, fitness trainer, pastry chef – yes, any profession is suitable. Thousands and even millions of people will know about you if the video gets great coverage.
MONETIZATION ON LIVE STREAMS
As soon as the account receives 1000 subscribers its owner gains the ability to Livestream. This is a great option to get additional sources of income on tik tok.
Donations can be made by users using the internal currency of the app. 100 coins in TikTok cost about 1 dollar. The donation procedure is as follows: the viewer pays the streamer. 80% of the amount goes to the owner of the account. The accumulated money is freely withdrawn to the credit card. The minimum payment threshold is $10.
ABOUT THE AUTHOR: Janett Yates is a freelance writer for a variety of tech and finance websites.