10 Ideas & Strategies for Generating Real Estate Leads for New Agents

The real estate business is not in favor of what are the things done by others instead it depends on who includes or introduces some creative ideas on getting good results. If you’re a residential real estate valuation professional or commercial real estate appraiser, this blog is for you.

1. Website Creation

A website is an address by which one can easily catch up with others. It is the foundation for attracting real estate leads online. It gives you the ability to supply value to your targeted market and create a bond with your brand. Good real estate valuation services professionals opt for having a website of their own.

2. Email Newsletter

Start your email newsletter sharing real estate news, recent updates, buying tips, investment help, and many more. It’s also an excellent opportunity to alert the customers for updates happening around commercial appraisal.

3. Blogging on Your Website or As a Guest

A blog is an effective way by which one can advertise and attract customers to their business. One blog post regarding your business makes a unique step in your targeted market.

4. Social Media Platforms

Social media has become a family for billions of people. People stay on them from early morning to till going to bed. It has a great influence on every stage of human beings.

It’s the right time to get started with real estate digitally by making an account on Facebook, Instagram, and more. Creatively spread your business with engaging content. That will surely attract some leads.

5. Search Engine Optimization

Every businessman always tries to step their foot in the top position. So they act according to their strategies. SEO strategy helps to find out the best keywords to target, and then use them consciously to attract customers.

Only having a website is not enough, you need to be at the top of the search engine for qualified leads.

6. Video Marketing

One can be very much influenced by seeing the video instead of text and other methods. As a real estate appraisal, Ottawa professionals start creating visually appealing videos relevant to their fields. Share those videos on social media platforms for good leads.

7. Retargeting

Retargeting simply means getting back to the customers who are interested in your services. Keep in touch with your past customers so that they remember your name.

8. Use of Mobile

Mobile has become the most important thing in every field. Use it for communication and share images, and videos with others for leads.

9. Referrals

As you start to deal with your customers, don’t forget to ask for referrals. Because you can advance your career by creating a trust system in your business.

People are more likely to follow recommendations from people they know than an unnamed review online. So encourage them to share your name and make it easy for good leads.

10. Influential Marketing

Influencer marketing assists you one step further in getting good leads. You can figure out your targeted market and influence your targeted folks. Also, you can reach a wider audience and enchant more people to your brand.


Actionable methods very much influence your targeted market. Present your business in innovative ways by helping people with the down payment, picking a lender, property listing, and working with real estate agents.

We’re hopeful that, this guide will help in advancing your career as an agent or real estate valuation services professional.

THE AUTHOR: Abhishek Shukla

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