Startup to Scale-up: 5 Reasons You Need Virtual Assistants to Succeed

There’s plenty of discussion about the virtues of working for a startup. The allure is obvious: working at a startup is like being on the ground floor of something big. If your business has outgrown its startup phase, virtual assistants can help you scale up. Here’s why you need virtual assistants to take your business to the next level.

What is a Virtual Assistant (VA)?

In business, a virtual assistant (VA) is an independent contractor who provides administrative, creative, or technical support to clients from a home office. VAs often work for small businesses, entrepreneurs, and busy professionals who outsource tasks they don’t have time for. 

A VA’s job description varies greatly depending on the client’s needs. Generally speaking, VAs can help you with various tasks, such as social media management, customer service, bookkeeping, event planning, and more. The best part is that you can hire a VA on a short-term or long-term basis to suit your specific needs.

Why Outsource to a Virtual Assistant?

Businesses outsource to a virtual assistant instead of hiring an in-house staff member for several reasons. Let’s take a look at some of the most common ones:

1. Cost savings – When you outsource to a virtual assistant, you don’t incur the usual costs associated with hiring and maintaining an in-house employee, such as salaries, benefits, office space, equipment, etc. Instead, you simply pay for the services you need on an as-needed basis.

2. Increased flexibility – When you have a virtual assistant working for you, there’s no need to worry about minting time off or working around busy schedules. You can work with your VA to set a schedule that works for both of you, which can greatly help when managing last-minute projects or dealing with unexpected deadlines.

3. Access to a wider talent pool – When you outsource to a virtual assistant, you have access to a global pool of talent. This means you can find the perfect person for the job, no matter where they are.

4. Scalability – Adding new employees to your in-house staff can be difficult as your business grows. With a virtual assistant, however, you can simply scale up or down as needed making it easy to adjust your staffing levels to suit your business needs.

5. Improved work/life balance – When you outsource to a virtual assistant, you can free up some time in your schedule to focus on other areas of your life. This can help you achieve a better work/life balance and avoid burnout.

The Importance of Delegation

One of the most important things to remember when scaling up your business is that you can’t do everything yourself. To succeed, you need to learn how to delegate effectively. This means giving tasks and responsibilities to other people (including virtual assistants) and trusting them to do the job.

Delegation can be difficult for some people, but it’s essential if you want to scale up your business. When you delegate effectively, you free up your time to focus on the most important tasks and grow your business. Plus, delegation can help you build a strong team of talented individuals who can help take your business to the next level.

If you’re not sure where to start when it comes to delegation, here are a few tips:

Start small – Don’t try to delegate everything at once. Start with one or two tasks that you know you can trust someone else to handle.

Be clear and concise – When delegating a task, give clear instructions. The last thing you want is someone to misunderstand your expectations and do poorly.

Choose the right person – Not everyone is cut out for delegation. When choosing someone to delegate a task to, pick someone responsible and capable of completing the task.


Virtual assistants can help take your business to the next level by freeing your time to focus on more important tasks. By outsourcing certain tasks, you can increase your productivity and efficiency while maintaining a high level of quality for your customers. If you’re still unsure whether virtual assistance is right for your business, consider the reasons above why outsourcing may be the best decision you make this year.

ABOUT THE AUTHOR: Catherine vanVonno is the President and CEO of 20four7VA, a trusted remote staffing company. She oversees the overall growth and success of the company, leads the short and long-term strategies, and manages the company’s finances. She also directs the management team regarding daily operations, brand management and marketing, client relations, strategic planning, and business development.

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